Here are a few simple tips for effective writing that you can easily follow:

• Good writing is something that is easy to understand.  Create clear and simple sentences as much as possible.  Keep your descriptions short and direct to the point.
• Avoid using words that are not so common to the reader.  Don’t use fancy terms that the reader might find difficult to understand.  Only use uncommon words whenever necessary.
• Use standard words.  Don’t use abbreviations, slang or jargon unless you are sure that the reader will understand and only when really necessary.

There are 6 tags that define a heading in HTML.  These tags are designated from H1 to H6.  By default, the H1 tag is the largest or most important heading while the H6 is the least.  All of these tags are supported by all major browsers.

As with all search engine optimization efforts, no matter how small or seem insignificant, proper programming and page layout, aside from providing informative and effective content should always be practiced.  Headings are generally used to define the content of the page and for proper page layout.  Every written content or article should have proper headings.

I found such a great article from Susan at LifeHack and I wanted to add some factors that I think would also be helpful in making your business website eye-catching.  Aside from what Susan compiled  – Opt-In Box, Who you are, What you do, Sticky Content Writing and Contact Information – you should also consider adding the following:

E-Commerce with credit card payment option
Introduce and sell your products or services online.  You should attract new customers and make your current customers stick with you through online shopping.  What’s great about this is that it is open 24 hours, 7 days a week, so make use of this advantage.  Of course, to make this convenient for your online shoppers you will need to be able to accept credit cards as a form of payment.

With a lot of free and opensource blog tools (i.e., Wordpress, Blogger, Serendipity, Dotclear, Eggblog, etc.) right now, blogging has never been far from easy.  In fact, it’s simple enough that even many people (the casual bloggers)  have found the joys of  writing down and sharing their personal or significant experiences through blogging.  But for most, blogging has been one of the effective mediums to advertise their business or products online.

If your purpose is to make money online through blogging then you must remember that it requires your time and devotion to be successful in this field.